Daymon

Daymon is a leading Private Brand agency founded in 1970, dedicated to enhancing the market potential of private brands. With over 50 years of experience, the company focuses on transforming generic products into consumer-centric brands that drive store choice and innovation. Daymon operates globally, connecting retailers, manufacturers, and brands, and works with over 37,000 manufacturers worldwide. The agency offers a range of Retailer Private Brand Services, including category overviews, tool development, sourcing, curated opportunities, brand design, and product development. These services are designed to ensure efficient program execution and consumer relevance. Daymon supports the development and management of private brand products for retailers, encompassing a wide variety of items across grocery and other categories. The company emphasizes long-term partnerships built on integrity, growth, and innovation.